Dhanai
2026Brand · Web Design · Art Direction

Wedge

Spec brand and landing for same-day payroll for film crews

  • Spec
  • Brand
  • Web
Open in Figma →
Wedge product screenshot

Layouts

Desktop and mobile

Wedge desktop landing — full 1440 layout from Figma
Desktop 1440
Wedge mobile landing — full 390 layout from Figma
Mobile 390

Placement stills

Flash photo of a laughing film crew around a camera dolly
Art direction — wrap day
Black payment card on a craft services table with coffee and a donut
Art direction — the card

Overview

Wedge is a fictional payroll app and card for film and TV crews: day rates, kit fees, and per diems paid the moment the shift wraps.

Problem

Fintech landings all look like the same glossy phone mockup. Crews are loud, tired, and paid late, so the brand had to feel like set life: flash photos, stickers, and a little attitude.

Design system

Poppy red field, deep indigo, lemon highlight. Bricolage Grotesque ExtraBold at poster sizes over Instrument Sans. The mark is a wedge and a dot, a doorstop and a sun.

  • Hero collage of tilted flash photos with a deposit notification and sticker
  • Marquee of pay types, three colored step cards, petty-cash card section
  • Giant lowercase wordmark as the footer

Outcome

Desktop 1440 and mobile 390 in one Figma file. The loudest page in the four-brand spec set.